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Security in Context: The BeyondTrust Blog

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Bringing you news and commentary on solutions and strategies for protecting critical IT infrastructure in the context of your business.

Securing Your Reputation…because it’s Everything.

Posted June 25, 2012    Peter McCalister

Consumer facing technology companies seem to be falling victim to data breaches more recently and as a result are coming under the microscope for not having proper security measures in place. With so much press focusing on this issue, not only are companies forced to become transparent in their security practices, their reputation is stained, resulting in consumer confidence diminishing.

Earlier this month Vincente Silveira, director at LinkedIn, confirmed a breach of security resulting in six and a half million passwords being posted on a Russian online forum. Roughly 25 percent of their worldwide users were directed to change their passwords due this immense hack. The same hacker also allegedly stole 1.5 milllion passwords from the online dating site eHarmony this month.

As an aftershock to the hype, LinkedIn is now facing a $5 million class-action lawsuit. In a recent article by eWeek, the suit claims the social networking site’s data security measures were ineffective. The article goes on to state that while LinkedIn did use a technique called hashing to encrypt information, they failed to add a second layer called salting.

Diminishing user confidence around the security of a technology’s platform can have long term effects on reputation, especially for a company that recently became publically traded. Not only user base, but investor confidence is tried too. No one says it better than Warren Buffet, “It takes 20 years to build a reputation and five minutes to ruin it.”

Taking the proper steps to have a fortified security perimeter in place prevents having to deal with painstaking damage control. Ongoing and frequently updated security processes are crucial to stay competitive in an ever-changing threat landscape.

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Additional articles

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Adobe Patches Zero-Day Flaw Being Exploited in the Wild

Posted January 22, 2015    BeyondTrust Research Team

Earlier this week, French malware researcher Kafeine reported on a new Adobe Flash zero-day vulnerability that was being exploited in the wild using the latest versions of the Angler Exploit Toolkit. “Any version of Internet Explorer or Firefox with any version of Windows will get owned if Flash up to 16.0.0.287 (included) is installed and enabled”…

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Your Data Security Strategy Starts with Deploying a Least Privilege Model (part 2 of 2)

Posted January 22, 2015    Scott Lang

In last week’s blog, we talked about how controls and accountability must be put into place so that only the right folks can access data and the systems on which that data resides, and that employing a least privilege model helps to achieve that and more. We’re using conclusions and data from a recent report…

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Basic Blocking and Tackling for Defending Against Advanced Targeted Attacks

Posted January 22, 2015    Larry Brock

With football season at its pinnacle at both the college and professional levels, the best teams continually focus on the fundamentals that make them successful. In security, we need to do the same.  It is okay for us to have a few key plays, especially in certain industries where we have to focus on unique…

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